Adidas designs and manufactures sports shoes, clothing and accessories. With the increase in significance of data in today’s business environment, they wanted to create an in-store app to capture shopper data.
We developed an application for Adidas to be used in-store at different locations. The purpose of the app was to gather information about the users and develop a database of loyal Adidas fans.
The app also included links to additional Adidas content and information, which was of interest to user like newsletter signup, games, offers and more near the store, creating a dedicated fan base.